Yes you still need meta tags. No Google won't always use them. But you should always write your own for SEO reasons.
What are “meta tags”? Meta tags are the words and phrases you see in a list of search engine results that provide a preview of what’s on a web page.
This is what a copywriter is and what a copywriter does. Writing is just one part of the job. There's a lot to it that you may not realise or appreciate.
It’s a question I get asked a lot. The conversation usually goes something like this:- You: So what do you do? Me: I’m a copywriter You: Oh, ok Twenty minutes later You: Sorry, what does a copywriter do exactly?
Just launching a website and sitting back waiting for the business to roll in won't do any more. You need to be playing by the SEO rules if you want customers.
You’ve launched your new website and you feel like your business is finally going somewhere. It’s a great feeling isn’t it? A bit like watching your baby waddle across the floor on its own little legs for the first time.
What happens on Social Media in 60 seconds? Link to Smart Insights article with some mind-boggling stats that you should see.
I found this article by Smart Insights' Robert Allen and decided it was too good not to share. It includes some mind-boggling statistics showing the average amo…
It’s easy to get confused by what “qualifies” as SEO content so here’s a quick guide that covers the basics and the minimum you need for Google to sit up and take notice. I’ve already blogged about the importance of content marketing in helping your website get found by Google. But do you know what “SEO Content” is? In basic mar…