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Filtering by Category: Content Marketing

So What Does a Copywriter Do Anyway?

Helen Say

This is what a copywriter is and what a copywriter does. Writing is just one part of the job. There's a lot to it that you may not realise or appreciate.

It’s a question I get asked a lot. The conversation usually goes something like this:- You: So what do you do? Me: I’m a copywriter You: Oh, ok Twenty minutes later You: Sorry, what does a copywriter do exactly?

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Why Small Businesses Should Outsource Their Content Marketing Creation

Helen Say

Most small businesses don’t have the budget to recruit someone to produce and publish bespoke content, or to even hire an agency to do so. In this article I explain how outsourcing content creation can bring unexpected benefits.

You need to be constantly reviewing and renewing your website content to improve your SEO page rankings. Outsourcing content creation can not only save you time…

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